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The bookings that never made it

Where a call drops before it becomes a booking

The funnel isn’t a list of steps: it’s a flow that branches three times, and every branch opens into its reasons. It’s the block that changes decisions most often, because it separates what looks like a demand problem from what is really a supply problem.

DashboardConversion funnel

Conversion funnel

Headline metric · Overall conversion

Where to find it

  • Dashboard
  • Venues
  • Agents
  • Channels
  • Contacts
  • Activity
  • Integrations
  • Requests
  • Reports
  • Billing
  • Team

Conversion funnel

From call to booking

CALLS1,284100%INTENT TO BOOK60447% of totalOTHER QUERIES44935% of totalNO CUSTOMER INTERACTION23118% of totalAVAILABLE30851% of those with intentNO AVAILABILITY15726% of those with intentABANDONED BEFORE INTERACTING13923% of those with intentBOOKED27188% of those availableof which 32 booked via an alternativeAVAILABLE, NOT CONVERTED3712% of those available

Break down a stage of this funnel

  • BookedBookings271
  • Available, not converted12 reasons37
  • No availability4 reasons157
  • Abandoned before interacting16 reasons139
  • No customer interactionComing soon231

No stage selected

Pick a stage to highlight its path through the funnel and see what’s behind its figure.

Overall conversion · panel

  • Availability88%
  • Proposal acceptance67.4%
Portal replica · sample data

From call to booking, branch by branch.

What you see

  • Three exits · book, another query or no interaction
  • Of those wanting a table · available, unavailable or abandoned
  • Of those with availability · book or don’t convert
  • Twelve reasons · behind “available, not converted”
  • Overall conversion · availability and proposal acceptance

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