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How to enroll and optimize your hotel on Airbnb

If you are a hotel owner and you are looking to increase your visibility and reach more guests, listing your property on platforms like Airbnb or Booking.com can be an excellent option. Airbnb has evolved from being a platform for vacation rentals to offering a space for all types of accommodations, including hotels, hostels, and apartments. Here we explain how to list your hotel on Airbnb and start receiving bookings.

1. Create an Airbnb Account

The first thing you need is to have an account on Airbnb. If you already have a personal account, you can use it, but we recommend creating a specific host account for your hotel. This will allow you to manage reservations more efficiently and offer all the services that your establishment provides.

  1. Visit Airbnb for Hosts.

  2. Click on “Get Started” or “Create Account”.

  3. Complete the details such as your name, email address, and other required information.

  4. Verify your identity by following the steps requested by Airbnb.

2. Access the “Manage a hotel” section

Once your account is active, go to the “Manage a Hotel” section. Airbnb provides a dedicated space for hotels and larger establishments, where you can better manage reservations, availability, and pricing.

3. Add hotel information

The next step is to enter all relevant information about your hotel so that potential guests have a clear idea of what to expect. This includes:

  • Hotel name: Choose a clear and attractive name that identifies your hotel.

  • Address: It is important to include the exact location of your hotel to facilitate search for users.

  • Description: Detail the services you offer, the type of rooms, the amenities (free Wi-Fi, gym, restaurant, etc.) and any detail that makes your hotel unique.

  • Photos: Make sure to include high-quality photos of your rooms, common facilities, and any other aspect that makes your hotel special. Attractive images can significantly increase the chances of attracting guests.

4. Set Up Rates and Availability

Airbnb allows you to set dynamic prices based on demand, the season, or the length of stay. Here you can configure:

  • Price per Night: Set how much you will charge for each room or unit.

  • Discounts: You can offer discounts for longer stays, last-minute bookings, etc.

  • Availability: Configure the calendar to show available dates and block those when your hotel cannot receive guests.

  • Cancellation Policy: Choose the cancellation policy that best suits your needs, whether flexible, moderate, or strict.

5. Define the requirements for guests

You can specify what type of guests you want in your hotel. This may include:

  • Maximum number of people per room or reservation.

  • House rules: Include details such as policies on smoking, pets, check-in and check-out times, among others.

  • Additional requirements: If you want guests to provide any additional information, such as identification or security deposits.

6. Activation of the listing

Once you have set up all the information, it's time to activate the listing. Review all the details and make sure everything is in order. Then, click on «Publish» or «Make the ad active» to start receiving bookings.

7. Manage your bookings and offer a great experience

With your hotel listed on Airbnb, now is the time to manage bookings and ensure you offer an exceptional experience to your guests. Some tools from Airbnb allow you to:

  • Automatic responses: Set up automatic responses for frequently asked questions.

  • Availability management: If your hotel has several rooms, make sure to keep the availability calendar updated.

  • Feedback tracking: Guest reviews are key to improving your reputation. Ask your guests to leave their comments after their stay.

Attending all calls and replying to each message is no longer an impossible task. With voice AI from Bookline, automate responses 24/7 in your customers' language, without waiting. Don't leave any question unanswered and avoid losing bookings.

8. Optimize Your Ad

Over time, you will be able to analyze the performance of your ad and optimize it to get more bookings. Airbnb provides analytical tools that will help you understand how users find your hotel, what they are looking for, and what services they prefer. You can adjust prices, photos, and descriptions based on feedback and guest behavior.

Extra tips for success on Airbnb:

  • Respond quickly to inquiries: Guests often prefer to book with hosts who respond promptly to questions.

  • Take advantage of marketing tools: Use Airbnb's promotions and additional tools, such as special offers, to attract more guests.

  • Keep the rooms in good condition: Good reviews depend on the quality of the experience. Keep the rooms clean, well-equipped, and welcoming.

Listing your hotel on Airbnb is an excellent way to expand your reach and attract a new audience. By following these steps and ensuring a good level of service, you can optimize your presence on the platform and improve your room occupancy. Start today to take advantage of all the potential that Airbnb can offer you!